About the Authors

Rich Brother Rich Sister is written by two people, Robert Kiyosaki and his sister Emi Kiyosaki.  Most of us know who Robert Kiyosaki is.  He is the author of international best seller of the Rich Dad Poor Dad series of books along with being a real estate investor.  However, who is Emi Kiyosaki?  Emi took an entirely different path than Robert.  While Mr. Kiyosaki took the path of financial greatness, Emi followed a spiritual path and was ordained (by the Dalai Lama) as a Buddhist nun.

What is Rich Brother Rich Sister about?

This book is a little different than Robert Kiyosaki’s other books where Rich Brother Rich Sister is more of a biography and personal development guide than a “financial book”.  It contains many life lessons that I think that we can all learn from.

It starts off with what Robert and Emi Kiyosaki were like as children and how they grew up during World War II.  The story evolves into how they both went on their own separate paths and the struggles that they went through to get to where they are today.  Each chapter contains perspectives from both Robert and his sister.

What I found refreshing was that both authors humbly admit their faults and what they have learned from them.  For example, with Robert, he admitted to having a dark side along with being discharged from the U.S Army.  Emi, she went through many struggles in life (both financial and health) which mainly stem from her trying to find her path in life.

For those of you who have already read “Rich Dad Poor Dad” or the “Cash Flow Quadrant“, this book helps put depth into what Robert Kiyosaki preaches and why he believes so strongly in what he does.  If you’re anything like me, you’ve questioned if you’re doing what you’re supposed to be doing.  This book helps answer that question in describing how two siblings found their path to a fulfilling life and their lessons on how they both got there.

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My membership site, BlogMastermind.com, certainly benefited from word of mouth and viral marketing across the blogosphere. It began thanks to endorsement by top bloggers in my industry and carried through by the quality of the information I provided in the Blog Profits Blueprint. When you have leading figures recommending something and then people benefiting from what you offer, the natural result is viral traffic growth. Without these ingredients I would not have been able to launch a six figure business after a month long product launch.

Another well-known individual who utilized the blogosphere efficiently in his marketing efforts is 29-year-old Tim Ferriss. Tim is the author of The Four Hour Workweek, a bestseller about the mobile lifestyle. His book has been the topic of conversation just about everywhere, and for good reason. Tim makes a bold statement that you should work as little as possible and follow your passions. In fact, that’s exactly what one twenty-one year-old did as seen in this video:

Tim credits his success to the blogosphere. When asked for comment, Ferriss said:

The 4-Hour Workweek was turned down by 13 out of 14 publishers. Reaching out to bloggers and online communities, it hit both the NY Times and Wall Street Journal in the first week of publication. Learning how to navigate the most efficient word-of-mouth networks in history isn’t just one option — it’s THE option — for the lone individual who needs a megaphone to spread the word. It builds a momentum impossible through traditional advertising. The 4-Hour Workweek has been on the lists for 7 months straight and is now going to be in more than 25 languages. Social media is the new game in town.

Indeed, by networking properly and targeting the people within your niche, you can certainly find people who will talk about your product and can give your sales an incredible boost.

Does social media convert? Well, it did for these guys, though it took careful deliberation and understanding the social network (in this case, the blogosphere) to see where content could be most successful. What’s holding you back?

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It’s not an accusation. It’s a fact. For instance, most Americans have no idea that Robert L. Owen, one of the major legislative forces behind the creation of the Federal Reserve (he was half of the Owen-Glass Federal Reserve Act of 1913) later realized that he’d been scammed and spent the rest of his life fighting the monster he’d helped to create. He even wrote the foreword to Gertrude Coogan’s 1934 book “The Mysterious Moneychangers” reproduced below:
“It gives me special pleasure to have the opportunity to explain the principles and purposes of this book, written by Miss Gertrude M. Coogan of Chicago.

The facts that Miss Coogan was awarded a Master’s Degree in Economics and Finance by Northwestern University; was for eight years a Security Analyst for The Northern Trust Company of Chicago; that from the beginning she had a deep desire to understand the fancied enigma of money, have given her great insight into monetary science.

The basic principles of monetary science are simple. Knowledge of the science has been made difficult by those who have converted these simple principles into an enigma. They have done so with ponderous volumes written on prices and on the processes of production, transportation, distribution and allied topics; weaving into the subject matter deceptive terms so that the public has been grossly misled by the use of words which contain accepted false premises.

…

The purpose of this book is to bring before the American people the knowledge that they must have regarding the nature and manipulations of their money system. In my opinion, America faces a crisis which may result in the loss of our Representative Constitutional Government unless every man and woman, rich or poor, young or old; doctor, lawyer, merchant laborer, educator, clergyman, social worker, society leader; will bestir himself or herself toward the problem of bringing the fundamental truths of monetary science to every fireside.

It is time for intelligent Americans to examine their money system …. Those who own insurance policies and savings accounts must bestir themselves to protect those accumulations. …

… The truths themselves are very simple, but many of the newspapers and publishing companies allow themselves to be used to carry misinformation to the American public, while neglecting to print the truths. Honest money principles are understandable to every one when the money subject is presented in its true light. É

It required the assistance of every loyal American to help win the World War. In my opinion, the American people have more at stake today than they had at the time of the World War.É I believe the future of our nation and the principles for which it has stood, were less in jeopardy then than they are today. …

The solution of the problem to protect our homes does not rest with a few leaders in a distant city. It is necessary that every man and woman appoint himself and herself a leader. Honest Money Groups must be formed in every block, in every precinct throughout the United States, and in every rural community. The rural community centers and schoolhouses can be most profitably employed this winter in showing the American farmers how simply they can solve all of their own problems. Their grave troubles have been caused not by overproduction, but by money manipulations frequently executed upon foreign advice and to harmonize with foreign “policies.” The result has been the extraction of dollars of a distorted purchasing power from the American farmer. Collecting dollars of such unfair purchasing power has deprived many American farmers of their homes, and all farmers of their share in the industrial products which this nation is so well equipped to manufacture and distribute.

The principal reason for endorsing this book is that I feel it is an intelligent vehicle for the dissemination of the truths which must be understood in every home ….

… I am glad to commend it; to give the book my blessings in its principles and purposes … It contains scientific truths — not quackery.

…

This writer is informed. The information is sound. … it is written in an attractive way with an engaging style, and it conveys to the American people truths of the very first magnitude.

When these truths are known, and the American people demand their constitutional right of an honest money system, this country will enter upon an era of material and physical prosperity; of opportunity, and spiritual and cultural advancement that will not only charm and delight its own people but will become a model for the rest of the human race.”

Robert L. Owen
New York City
October 29, 1934

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If one of the accomplices of the Federal Reserve could admit to his mistake, I don’t see why we can’t either.

Posted by Jamie | December 28, 2007 6:03 PM

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